How to automate subscribing Google Forms respondents to Mailchimp list

Relay.app is an automation tool that lets you automate actions across Mailchimp, Google Forms, and many other apps. In this guide, we'll show you how to automatically run the “add subscriber to list” action in Mailchimp for each form response submitted in Google Forms using Relay.app.
Google Forms logoGoogle Forms > Mailchimp
Trigger
Last triggered
Google Forms logoForm response submitted
Mailchimp logoAdd subscriber to list
1

Create your playbook and set the Google Forms trigger as "Form response submitted"

After creating your playbook, you can proceed to add your trigger. The trigger detects changes in your connected apps and runs your playbook in response.

To set up this playbook, click "Add trigger" and then select "Form response submitted" under Google Forms. Then, select the form. This will allow your playbook to automatically detect the newly received response in Google Forms and initiate necessary actions.

If this is your first time using a Google Forms integration in Relay.app, a prompt will guide you through the connection process.

2

Add the "Add subscriber to list" in Mailchimp automation

Integrate the Mailchimp automation into your playbook to ensure the prompt addition of a new subscriber on the list for each new Google Forms respondents.

Click the "Add step" button, then locate the "Add subscriber to list" automation for Mailchimp and input the mandatory and relevant details.

If your Mailchimp account isn't already connected to Relay.app, you will be prompted to complete that connection. Make sure to allow the necessary permissions for Relay.app to sync with your Mailchimp account.

3

Activate your Relay.app playbook

Activating your playbook is the final step to automate the addition of a new subscriber on Mailchimp. Once turned on, it will respond whenever a new response is submitted in Google Forms by adding the respondent as a new subscriber on Mailchimp without manual intervention.

To enable your playbook, click the toggle button located in the header. It is advisable to perform a test run of your playbook beforehand to ensure all steps work seamlessly together and reminders are being sent correctly.

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