How to automatically create a new contact in HubSpot for a newly added row in Google Sheets

Relay.app is an automation tool that lets you automate actions across HubSpot, Google Sheets, and many other apps.
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1

Create your playbook and set the Google Sheets trigger as "New row added"

After creating your playbook, you can proceed to add your trigger. The trigger detects changes in your connected apps and runs your playbook in response.

To set up this playbook, click "Add trigger" and then select "New row added" under Google Sheets. This will allow your playbook to automatically detect each newly added row in Google Sheets and initiate necessary actions.

If this is your first time using a Google Sheets integration in Relay.app, a prompt will guide you through the connection process.

2

Add the "Get or create contact" in HubSpot automation

Integrate the HubSpot automation into your playbook to ensure the prompt creation of a new contact in HubSpot when a new row has been added in Google Sheets.

Click the "Add step" button, then locate the "Get or create contact" automation for HubSpot and input the mandatory and relevant details.

If your HubSpot account isn't already connected to Relay.app, you will be prompted to complete that connection. Make sure to allow the necessary permissions for Relay.app to sync with your HubSpot account.

3

Activate your Relay.app playbook

Activating your playbook is the final step to automate the creation of a new contact in HubSpot. Once turned on, it will respond to each newly added row in Google Sheets by creating a new contact in HubSpot without manual intervention.

To enable your playbook, click the toggle button located in the header. It is advisable to perform a test run of your playbook beforehand to ensure all steps work seamlessly together and reminders are being sent correctly.

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