How to automatically update member tags in Mailchimp every time a new record is added in Airtable

Relay.app is an automation tool that lets you automate actions across Mailchimp, Airtable, and many other apps. In this guide, we'll show you how to automatically run the “update member tags” action in Mailchimp for each record added in Airtable using Relay.app.
Airtable logoAirtable > Mailchimp
Trigger
Last triggered
Airtable logoRecord added
Mailchimp logoUpdate member tags
1

Set the Airtable trigger as “New record added”

A playbook always starts with a trigger, which is responsible for detecting changes in your connected applications and responding accordingly.

Add the Airtable trigger to initiate your playbook's actions every time a new record is added. Click "Add trigger" in your playbook and choose "New record added" from the dropdown menu under Airtable.

If you still need to connect your Airtable account to Relay.app yet, a prompt will guide you through the process.

2

Add the “Update member tags” step in Mailchimp

Integrate Mailchimp automation into your workflow to automatically update member tags in Mailchimp every time a new record is added in Airtable.

Click the "Add step" button, locate the "Update member tags" automation for Mailchimp, and input the mandatory and relevant details.

If your Mailchimp account still needs to be connected to Relay.app, you will be prompted to complete that connection. Make sure to allow the necessary permissions for Relay.app to sync with your Mailchimp account.

3

Activate your playbook

Activating the playbook is the last step in the process. Once you turn it on, it automatically updates member tags in Mailchimp whenever a new record is added in Airtable without requiring manual intervention.

To activate your playbook, click the toggle button at the header. Before activating, we recommend performing a test run of your playbook to ensure all the steps work seamlessly together.

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